You’ve got enough stress without seeing your critical footage undermined by glitches, dropouts or digital artifacts. Sony Professional Media is co-developed with Sony recorders, so your precious assets get maximum protection from shoot to playback to archive — in SD or HD. Sony also keeps you productive with worldwide technical support, recovery and conversion services, highly trained dealers and the largest dedicated pro media sales team in the US. Our 10-year strong Rewarding Recording™ loyalty program even boosts your bottom line. No wonder Sony is the world’s #1 brand of professional media. Stress less with Sony. Got a true story where Sony Pro Media helped relieve your production stress? Send it to us and you may be selected to win a Sony HD Camcorder!